Fire, Air, Earth, Water & CLO Intimo

Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

By ELLEN LEWIS

The reason I am always drawn to the Clo Intimo brand is because of the stories behind each collection. Clo’s ability to use these tales to amplify best-selling styles from new perspectives exemplifies a merchandising acumen perfectly in sync with the current marketing trends.

This season, the design inspiration is founded in natures four elements: fire, earth, air and water. This narrative is particularly meaningful to me. These materials are tied closely to the zodiac which is prevalent in Tarot readings. In my youth, I studied the Tarot.… Read More

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