Lorette – A Collaborative Approach to Lingerie Design

Lingerie Briefs ~ by Ellen Lewis – Lingerie industry experts & blog

By ESTELLE PULESTON

Launched in 2017 by Parisian designer Laure Stromboni, Lorette is a lingerie brand on a mission to create art, community, and the freedom and confidence that comes with self-expression.

Finding the existing lingerie industry to be somewhat lacking in creativity and often hypersexualized, Stromboni wanted to create a line of intimates that “evoke a sensation, an experience rather than dictating how sexy you should feel”.

It was also important to her … Read More

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